Models for hygiene behaviour change: a summary overview (June 2010)

Background note for WaterAid Australia’s Workshop on Hygiene Promotion, June 2010, by Christine Sijbesma.

'Coming into its own: hygiene promotion for development' explores the various behavioural change models that guide hygiene promotion programmes. It describes the level and process of change each model or theory uses (e.g.individual internal change/change processes, inter-personal and group changes/change processes and community-based change) and offers insights in the development of a more robust model to better analyse hygiene promotion programmes.The note recommends using the 'FOAMS' model to develop or analyse hygiene promotion programmes. FOAMS is an adaptation of the FOAM model developed by Coombes and Devine (2009) and adds a fifth element to hygiene promotion programmes: Focus, Opportuninties, Ability, Motivation and Sustained behaviour change.

'Coming into its own: hygiene promotion for development' has been published in Sharing experiences: effective hygiene promotion in South-East Asia and the Pacific. Mitcham, Vic, Australia, WaterAid Australia ; Adelaide, SA, Australia, International Water Centre ; The Hague, The Netherlands, IRC International Water and Sanitation Centre.

Sijbesma-2010-Coming_into_its_own_HP.pdf (469.7 kB)